India is emerging not just as a consumer of AI, but as a creator—driving innovations in agentic AI systems. A clear frontrunner in this movement is Kruti by Ola’s Krutrim, marking a significant leap in India’s AI capabilities.

What Is Agentic AI — And Why It Matters

Agentic AI refers to systems capable of performing tasks autonomously with minimal human oversight. Unlike traditional chatbots, these agents can understand intent, plan multi-step workflows, execute tasks, and adapt over time—mimicking decision-making and delegation at human levels.

Kruti by Ola Krutrim: India’s First Homegrown Agentic AI

Developed by Krutrim, Ola’s AI division, founded by Bhavish Aggarwal, Kruti was officially launched on June 12, 2025. It represents India’s first consumer-facing agentic AI assistant designed for real-world task execution.

Kruti supports 13 Indian languages and can perform tasks like booking Ola rides, ordering food, paying bills, and image generation. Built on a blend of open-source models and Ola’s own Krutrim V2 LLM, Kruti runs on a proprietary stack hosted locally for reduced latency, higher privacy, and regional relevance. It also learns user preferences over time and displays results appropriately in formats like summaries or tables.

Ola’s Role in the Kruti AI Ecosystem

Ola, the Indian ride-hailing giant, is the parent company of Krutrim, its dedicated artificial intelligence subsidiary. Founded by Bhavish Aggarwal (who is also Ola’s co-founder and CEO), Krutrim was established to develop India-centric AI solutions that are independent of foreign platforms.

Through Krutrim, Ola is:

• Funding and incubating advanced AI research in India

• Building proprietary AI infrastructure and foundational models (e.g., Krutrim V2 LLM)

• Launching consumer-facing AI tools, like Kruti, for widespread public adoption

• Ensuring that all AI systems are hosted locally in India, reducing reliance on foreign AI ecosystems and supporting data sovereignty

Ola’s deep integration allows Kruti to book Ola rides natively and will likely pave the way for AI-driven enhancements across Ola’s mobility, fintech, and cloud businesses in the future.

Broader Impact on India’s AI Sector

1. Democratizing AI Access: Kruti enables non-English speakers to leverage agentic AI, improving digital access across smaller cities.

2. Technological Sovereignty: Locally developed and hosted, Kruti enhances data security and AI autonomy.

3. Startup Ecosystem Enablement: With future APIs and integrations expected, Indian startups can build AI-driven tools around Kruti.

4. Strategic Public Infrastructure Alignment: Initiatives like Kruti support India’s digital vision via platforms like India Stack, Aadhaar, and UPI.

India’s Path Forward in AI

With the launch of Kruti, India is shifting from global AI consumption toward killing dependency through local innovation. This technology is enabling an inclusive AI vision—accessible in local languages, respectful of sovereignty, and driving socio-economic empowerment across India.